Jan 15, 2025  
University Catalog 2021-2022 
    
University Catalog 2021-2022 [ARCHIVED CATALOG]

MKTG 604: Preparing Publishable Research

1-3 Semester Credit Hours . 0-0-1 to 3(3) Prerequisite Doctoral Standing. Integration of literature, methods, and statistics in marketing. Students work independently with faculty to develop research papers for publication. Oral presentation of research required.