Marketing, Marketing Analytics Concentration (BS)

Computer Literacy (GER)

• CIS 110: Computer Tools for Business 3 Semester Credit Hours

English (GER)

• ENGL 101: Freshman Composition I 3 Semester Credit Hours
• ENGL 102: Freshman Composition II 3 Semester Credit Hours

Humanities (GER)

• History 3 Semester Credit Hours

Mathematics (GER)

• MATH 101: College Algebra 3 Semester Credit Hours
• MATH 125: Algebra for Management and Social Sciences 3 Semester Credit Hours

Natural Sciences (GER)

• Natural Sciences (GER) 3 Semester Credit Hours

Social/Behavioral Sciences (GER)

• PSYC 102: General Psychology 3 Semester Credit Hours or
• SOC 201: Introduction To Sociology 3 Semester Credit Hours

Major Courses

• BUSN 110: Introduction To Business 3 Semester Credit Hours
• Elective 3 Semester Credit Hours

Total: 30 SCH

Social/Behavioral Sciences (GER)

• ECON 201: Economic Principles and Problems 3 each Semester Credit Hours
• ECON 202: Economic Principles and Problems 3 each Semester Credit Hours
• POLS 201: National Government in The United States 3 Semester Credit Hours

Humanities (GER)

• ENGL 210: Introduction To British Literature, Beginnings To Romantic Era 3 Semester Credit Hours or
• ENGL 211: Introduction To British Literature, Romantic Era To The Present 3 Semester Credit Hours or
• ENGL 212: Intro To American Literature 3 Semester Credit Hours

Natural Sciences (GER)

• Natural Sciences (GER) 6 Semester Credit Hours

Major Courses

• ACCT 201: Principles of Financial Accounting 3 Semester Credit Hours
• ACCT 202: Principles of Managerial Accounting 3 Semester Credit Hours
• BLAW 255: Legal Environment of Business 3 Semester Credit Hours
• QA 233: Basic Business Statistics 3 Semester Credit Hours

Total: 30 SCH

Fine Arts (GER)

• ART 290: Art Appreciation 3 Semester Credit Hours or
• KINE 280: Dance Appreciation 3 Semester Credit Hours or
• MUGN 290: Music Appreciation 3 Semester Credit Hours or
• THTR 290: Theatre Appreciation 3 Semester Credit Hours

Humanities (GER)

• Additional Humanities Course 3 Semester Credit Hours

Major Courses

• BSCM 305: Communications 3 Semester Credit Hours  or
• ENGL 303: Technical Writing 3 Semester Credit Hours  or
• ENGL 336: Advanced Composition 3 Semester Credit Hours

•  

• BUSN 420: Career Preparation Seminar 1 Semester Credit Hours
• CIS 310: Principles of Information Systems 3 Semester Credit Hours
• Elective 2 Semester Credit Hours
• ECON 312: Monetary Economics 3 Semester Credit Hours
• FINC 318: Business Finance 3 Semester Credit Hours
• MGMT 310: Management of Organizations 3 Semester Credit Hours
• MGMT 333: Operations Management 3 Semester Credit Hours
• MKTG 300: Marketing Principles and Policies 3 Semester Credit Hours

Total: 30 SCH

Humanities (GER)

• COMM 110: Fundamentals of Public Speaking 3 Semester Credit Hours or
• COMM 377: Business and Professional Speaking 3 Semester Credit Hours

Major Courses

• BUSN 495: Business Administration Capstone 3 Semester Credit Hours
• MKTG 320: Consumer Behavior 3 Semester Credit Hours
• MKTG 473: Marketing Administration 3 Semester Credit Hours
• Concentration Courses 18 Semester Credit Hours*

Total: 30 SCH